+10 % increase0.0 % maximum
New price0,00 €
Minimum services0
Services you can lose0
Maximum approximate reduction0.0 %
🇪🇸 ES🇬🇧 ENCalculate nowPrice increase break-even calculator
Raise your prices. Know how many customers you can lose.
Decide with numbers, not intuition. See how many customers or services you can lose after raising your prices while still maintaining the same revenue.
Calculate my break-even pointDo you charge different prices for different services?
Calculate your average price first.
Enter revenue and a number of services greater than zero.
Calculate how many customers you can afford to lose
Enter your current figures. The estimate updates instantly.
Price increase
Quick examples
Using your current figures, here are three price increases and the practical break-even point for each one.
| Increase | New price | Minimum services | Services you can lose | Maximum reduction |
|---|---|---|---|---|
| +10 % | 0,00 € | 0 | 0 | 0.0 % |
| +20 % | 0,00 € | 0 | 0 | 0.0 % |
| +30 % | 0,00 € | 0 | 0 | 0.0 % |
+20 % increase0.0 % maximum
New price0,00 €
Minimum services0
Services you can lose0
Maximum approximate reduction0.0 %
+30 % increase0.0 % maximum
New price0,00 €
Minimum services0
Services you can lose0
Maximum approximate reduction0.0 %
What if you keep all your customers?
If you retain 100% of your customers or services after raising prices, this is what your new revenue could look like.
+10% increase
New price0,00 €
Customers/services0
Total revenue0,00 €
Additional revenue0,00 €
+20% increase
New price0,00 €
Customers/services0
Total revenue0,00 €
Additional revenue0,00 €
+30% increase
New price0,00 €
Customers/services0
Total revenue0,00 €
Additional revenue0,00 €
Additional revenue does not necessarily equal net profit, as this calculation does not include costs, taxes or other expenses.
What if you lose customers?
Simulate a realistic scenario using the new price you selected above.
How many customers/services do you think you could lose?
Move the slider or enter an exact number.
You are simulating a loss of 0 customers/services.
0Maximum: 0
Your limit to maintain at least your current revenue: 0.
New price0,00 €
Customers/services lost0 (0.0 %)
Customers/services remaining0
Estimated revenue0,00 €
Difference vs. now0,00 €
Complete the calculator above to simulate this scenario.
How it works
The calculation compares your current revenue with the revenue you need to maintain after raising your price.
Enter your figures
Your current price, new price and number of customers/services.
See your break-even point
We calculate how many customers/services you need to retain.
Decide with context
Assess a price increase using a clear reference point.
Before raising your prices, increase the value your customers perceive
A price increase is easier to accept when customers understand that they receive more value, better service or a better experience.
Improve perceived quality
Review your presentation, service, communication, premises, materials or final delivery.
Explain what is included
Customers often do not see all the work, time and value behind the service.
Improve the experience
Make booking, service, follow-up, punctuality and every customer touchpoint easier.
Differentiate yourself
Avoid competing on price alone. Explain what you do better or differently.
Communicate before you surprise
A well-explained increase usually creates less resistance than an unexpected change.
How should you communicate a price increase?
Keep the message clear, brief and professional: explain when the change takes effect and avoid over-apologising.
Message example
“Hello, we would like to let you know that from [date] we will be updating our prices.
This change allows us to continue providing the quality and level of service we want to offer you.
Thank you for continuing to trust us.”
Always adapt the message to your business and your relationship with your customers.
Not all customers will react in the same way
Different reactions
Some customers will accept the increase without a problem; others may need to understand the reason better.
Some may leave
Losing some customers does not necessarily mean earning less revenue.
Decide with numbers
PriceBreakeven helps you see how much room you have before increasing your prices.
Guides to make better decisions
A price increase is more than a number: combine it with perceived value and a clear conversation with your customers.
Before you increase
Review your value proposition
Define what improvement or result each customer is really paying for.
When communicatingCommunicate the change clearly
Give advance notice and keep the message brief, specific and professional.
AfterwardsMeasure and adjust
Watch renewals, cancellations and feedback so you can learn from the decision.
Frequently asked questions about raising prices
Answers to common questions before changing your prices.
It depends on the percentage increase. PriceBreakeven calculates the point at which revenue stays roughly the same so you can compare scenarios with more context.
It is the point where the additional income from charging more approximately offsets the customers or services you could lose. It is a simple way to visualise the decision.
There is no universal percentage. Review costs, demand, positioning, capacity and profitability before increasing prices.
Compare several scenarios instead of deciding by intuition alone. Use the calculator to see how each increase changes your practical break-even point.
Review costs, time, margin, demand, workload and profitability. A full calendar does not always mean your price is sustainable.
For many businesses, it is best to give clear notice in advance.
It depends on the business, the customer relationship and the type of service. The important thing is that the notice is reasonable, clear and not unnecessarily surprising.
Be clear, concise and confident. Explain when the change takes effect and the value of the service, without over-apologising.
Perceived value, customer experience, quality, service, presentation, booking and differentiation are good places to start.
Losing some customers does not necessarily mean losing revenue or profit. Compare the outcome with your break-even point before reacting.
Not necessarily. Depending on your numbers and capacity, it can reduce workload while maintaining or increasing revenue.
Not always. Each service may have different costs, demand and margins, so it is worth assessing them separately.
The main calculator compares revenue and customers, not full net profit. Use your costs as part of the final decision.
Yes. It can help salons, clinics, consultants, gyms, workshops, service professionals and other small businesses.
No. They are estimates to help you analyse scenarios and do not replace a professional decision tailored to your business.
Are you thinking about raising your prices?
Run the numbers before making the decision.
Calculate my break-even pointLet's talk
Do you have a question or suggestion, or have you found a problem with PriceBreakeven? Get in touch.